Blur.io is an NFT Marketplace operating on the Ethereum mainnet that recently exploded into the limelight.
Despite officially launching on October 19, 2022, it has rapidly ascended to become the leading trading platform for NFTs based on transaction volume. In just a year, it overtook well-established market leaders like OpenSea, Rarible, Magic Eden, and LooksRare. What sparked this astronomical rise, and can they sustain it?
In this article, we’ll dig deep into Blur.io to better understand what caused this NFT marketplace to come out of nowhere and lead the pack. To help you expand your knowledge on this project, we’ll also be looking at past and future unlocks, genuine innovations and USPs, DAO governance, $BLUR token utility, and much more.